Just as we've witnessed massive shifts in social media since its early days, we find ourselves at another pivotal moment in the still nascent existence of social media.

While the desire to jump into a trending topic or major event may be strong, Boathouse’s Geoff Gates says you should first ask these questions to ensure a sound social media strategy.

There’s been a lot of noise around data privacy and consumer protections recently. If you’ve seen (or heard about) the film The Social Dilemma, you probably know what we’re talking about.